05. Graduate School of Business
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Item Restricted PRODUCTION MANAGEMENT ORGANIZATION THROUGH THE HUMAN RESOURCES PRISM(Nazarbayev University Graduate School of Business, 2016-11) Tussupbekov, OlzhasOver the past ten years we have seen how global corporations and their management practices are passing through serious tests. There is an urgent need to improve performance, to manage complex integrations, to reduce costs, to increase revenues and to make strategic decisions. Volatility on the financial and energy markets has led to occurrence of new requirements to companies and to the effectiveness of top and middle level managers...Item Open Access BECOMING THE MARKET LEADER IN EXECUTIVE PROGRAMS IN KAZAKHSTAN: PROSPECTS AND CHALLENGES.(Nazarbayev University Graduate School of Business, 2016-11) Stambekova, AnelThe general outlook of the Executive education market in Kazakhstan is positive: more people are investing in education and career development. However, due to economic instability in the country, people now are more concerned about obtaining value for money. In other words, their criteria for choosing an educational program will be the quality of education they are getting for the price they are paying.Item Open Access IMPLEMENTATION OF QUALITY MANAGEMENT SYSTEM IN THE PRIVATE INSTITUTION «USM»(Nazarbayev University Graduate School of Business, 2016-11) Issakova, KlaraThis work intends to assess current Quality Management System at Private Institution “USM” and develop recommendations in order to improve it based on existing issues. This topic is quite important to be studied as increasing competitiveness in developing markets requires businesses to be effective and efficient in their operations. As a result of the study, it can be concluded that the main competitive advantage of USM is provision of unique full spectrum of infrastructure management services, while ensuring high quality of services meeting international standards. In the long run USM should improve its competitiveness by optimizing process of request for services and enter foreign markets. These tasks will be achieved through Kaizen philosophy by highly involving management in formation of needs for changes, systematization of actions and fixation of habits. At the same time, USM should eliminate following factors in the short-run in order to successfully reach its goals: develop motivation among employees, optimize stocks, improve communications among teams, make procurement process more efficient and develop feedback policy for services conducted.Item Restricted FEED-IN TARIFFS PRACTICE FOR RENEWABLE ENERGY SOURCES IN KAZAKHSTAN – PROBLEMS AND PROSPECTS(Nazarbayev University Graduate School of Business, 2016-11) Mominbayev, ZhomartDecreasing CO2 emission along with active implementation of renewable energy sources (RES) has already become a mainstream of energy policy of many countries. State reimbursement of investments in RES projects via a balanced tariff policy is recognized as an important factor in reaching a country’s “green” targets. After the recent devaluation of the Tenge, the current tariff policy is no more a driver for RES development in Kazakhstan, and it is highly likely that Kazakhstan will miss the target of 3% of all electricity generated from RES by 2020. Thus government is seeking new market mechanism to stimulate the RES sector. My work shows that for Kazakhstan, introduction of a transparent regulatory system of tariff setting, with a system of differential (mostly higher) rate for “green” energy, is the only way to sustain and increase capacity of RES. I use case analysis to elaborate on roadmaps to increase efficiency not only in this particular case but for other state programs that were not successful. My analysis is based on documents review, visiting consultants and debating on conference.Item Restricted MARKETING IN THE RARE EARTH METALS INDUSTRY(Nazarbayev University Graduate School of Business, 2016-11) Mendigali, AnelUntil the beginning of 2000s, only a small number of people were familiar with rare earth metals (or elements), and these people were engineers, scientists, chemists, geologists. But in the last 15 years rare earth metals became very visible and even popular because the development of humanity in technological way is impossible without these metals. People started to understand the essentiality of the rare earth metals, nations’ governments started campaigns of state support for rare earth metals exploration, and mining; mining companies began to plan diversifying their activities in rare earth metals production; investors started seeking new companies who could break China’s monopoly in the market. In this study, we will focus predominantly on strategy and marketing factors that determine success in this industry. In our strategic analysis, we will consider entry/exit considerations, company/competitive/consumer considerations, and finally propose a segmentation framework that will help producers to target markets which likely would provide a good fit.Item Open Access Decision-making in organizations under uncertainty based on cognitive model: The NU experience.(Nazarbayev University Graduate School of Business, 2016-11) Mgbere, ChinwiProfessional experience shows top, middle and low-level management must be ready to make decision at their respective levels instead of demonstrating an attitude of avoidance, falling into a reactive mode and losing holistic understanding of the bigger picture. This leads to information and decision-making going up and down the hierarchical ladder resulting in critical loss in duration. It is imperative that sustainable strategy receives paramount attention considering the constraints in financial and human resources, uncertainty and complexity in an organisations' environment. Sustainable decision making is achievable through interaction and influence between decision makers (stakeholders) during project implementation. Projects stand to benefit from this interaction through exchange of knowledge and motivators, given that a competent project manager with high cognitive potential is involved. The goal of this thesis is to develop a decision-making model where decision making leaders create conditions that allow teams to manage themselves effectively and enhance team performance at their best.Item Restricted ENHANCEMENT OF OPERATING EFFICIENCY OF THE NATIONAL MEDICAL HOLDING THROUGH CENTRALIZATION OF FINANCIAL FUNCTIONS AND CASH FLOWS(Nazarbayev University Graduate School of Business, 2016-11) Yezhov, VladislavThis paper explores financial management problems in the medical holding company, which has more control over their expenses than income. At the same time the parent company does not provide medical services and does not have stable sources of revenue to cover the maintenance costs of its staff. Each subsidiary of the holding company may carry out medical activities on their own, however the economy of scale can optimize administrative costs, save money on procurement and improve operating processes in clinics of holding company...Item Open Access THE ROLE OF CORPORATE CULTURE IN ORGANIZATIONAL CHANGE MANAGEMENT(Nazarbayev University Graduate School of Business, 2016-11) Koishanova, RaushanThis thesis presents the role of corporate culture in organizational change management. The objective is to study the existing corporate culture of the Republican State Enterprise “Kazakhstan temir zholy” (hereinafter referred to as KTZ) and demonstrate the role of KTZ’s corporate culture in change management in the context of KTZ Business Transformation Programme.Item Restricted CRUSHED STONE INDUSTRY: SYSTEMATIC PROBLEMS IN PRODUCTION(Nazarbayev University Graduate School of Business, 2016-11) Sarsenov, GibratProduction of construction materials in Kazakhstan plays a significant role in the development of the country. Building materials of industry products takes up to more than 4% in the total volume of industrial production of the Republic of Kazakhstan. Moreover, Kazakhstan has sufficient reserves of various raw materials for release of building materials. However, today the domestic industry of building materials can meet only part of the needs of the building complex of the country. One of the main materials that are used for construction, reconstruction and road repair, is crushed stone. Production (sale) of crushed stone refers to the industry of non-mineral building materials. The crushed stone usually produced by mining a suitable rock deposit and breaking the removed rock down to the desired size using crushers. It is also obtained by crushing boulders and gravel sediments of sand and gravel deposits...Item Restricted BUSSINES PARK IN ATYRAU(Nazarbayev University Graduate School of Business, 2016-11) Amangaleyev, SerikThis thesis presents a Business Park project (hereinafter referred to as BP) located in Atyrau, Kazakhstan. The objective of BP is to create a plan for a new business in Kazakhstan.BP will provide comprehensive support for client operating in production and construction that deal with explosive materials (oil and gas production and refining, coal, etc.). Our support will be provided in four main areas: - Creation of an Educational Center for training and certification of electrical and instrumentation personnel; - Conducting inspections of explosion-proof equipment; - Providing consultations by highly qualified specialists; - Operation of a service center for repair and overhaul of explosion-proof equipment.Item Restricted Relying on the Information of Interested Parties: Implementing a Modern Planning System Recommended by a Leading International Consulting Group(Nazarbayev University Graduate School of Business, 2016-11) Yermukhan, AidarThis study investigates the implications of the implementation of a new, modern planning system proposed by a leading international consulting company for a large state-owned corporation operating in the oil and gas sector. We draw on the literatures in economics, accounting, and management to identify the likely problems that will be engendered by the proposed planning system and propose a series of recommendations designed to reduce and, ideally, eliminate the unintended consequences. We also discuss some general implications of relying on the information of interested parties, such as external consulting companies.Item Open Access AN EFFECTIVE AGRICULTURAL STRUCTURE DEVELOPMENT OF AGRO-INDUSTRIAL HOLDING THESIS PROJECTS(Nazarbayev University Graduate School of Business, 2016-11) Li, DmitriyKazakhstan is an agro industrial country and one of the largest grain powers in the world. The area of grain crops is more than eighteen million hectares including twelve million hectares for wheat crops, which provide approximately six thousands tons of gross harvest annually. Another six million hectares are for crops such as corn, rice, oats, barley, buckwheat, cotton, sunflower, fruits, and vegetables...Item Open Access WORKING «PROFITABILITY» WITHOUT PROFIT(Nazarbayev University Graduate School of Business, 2016-11) Matyganova, BaglanAutonomous organization of education "Nazarbayev University" is a unique project in the field of education, established on the initiative of the President of the Republic of Kazakhstan Nursultan Nazarbayev, and is intended to become a national brand of Kazakhstan higher education, combining the advantages of the national education system and the world's best scientific and educational practiceItem Restricted STRATEGY OF THE COMPANY DEVELOPMENT IN THE AREA OF MARINE OIL SPILL PREVENTION AND RESPONSE: NEW OFFSHORE SERVICES, INNOVATION OF OIL SPILL RESPONSE, ENTRY INTO THE INTERNATIONAL MARKET(Nazarbayev University Graduate School of Business, 2016-11) Jarbassov, NurassylThis work intends to analyze the environment of the OSR market and develop a strategy for LLP Caspian Sea Support to retain the leadership position in the oil spill response market. It will be fulfilled by applying several tools from EMBA courses, such as Porter’s Five Forces, PESTEL analysis, relative concentration, map of perception, profit pools and SWOT analysis. In this paper, the author has developed the company’s strategy based on principles derived from the EMBA classes. Due to the fact that the company has an advantage based on unique resources and capabilities concerning oil spill response in the form of a specialized vessel-skimmer, the management of company decided to further develop the benefits based on industry structure and position through the implementation of different activities in the offshore industry. This will be possible through synergy with other partners. The strategic vision is built through the prism of adding value chain activities and analyzing the performance of companies operating in the market, as well as the competitive positioning of the company.Item Restricted MICROSOFT AZURE PRODUCT LAUNCH IN KARTEL LLP (BEELINE BRAND)(Nazarbayev University, Graduate School of Business, 2019-12-10) Galimzhanova, Assel; Tursyngali, Gulmira; Amirova, Raikhan; Appassov, TalgatSince the growth of core telecommunication services slowed down during the last several years, Veon Ltd., the owner of Beeline Kazakhstan, decided to redefine its strategy to remain competitive in the market and secure new revenue streams. Due to its partnership with Microsoft, Veon is planning to become Cloud Solutions provider to the corporate customers for products such as Microsoft Azure, Office 365, Skype for Business, Dynamics CRM, and Enterprise Mobility Suite. Along with other products, these will be offered in a single package of mobile and fixed services that the company provides to its corporate clients. Veon has identified small and medium-sized enterprises (SME) as its primary target segment. This project conducts a marketing analysis of Veon’s selling strategy of the new products. Based on the findings from market research, detailed recommendations are given for revising the marketing strategy.Item Restricted BUSINESS PLAN FOR “SHEKSIZ ALEM” PROJECT BY “GREEN TAL LLC” COMPANY AND IMPROVEMENT OF ITS MANAGERIAL EFFECTIVENESS THROUGH MOTIVATION OF EMPLOYEES(Nazarbayev University, Graduate School of Business, 2019-12-10) Sarsenbayeva, Aigul; Kussainova, Assel; Shalakhmetova, Zarina; Kulzhanova, ZhanarThis practicum project aims at providing “Green TAL” LLC company (referred further as Green TAL) with a research on profitability of an expansion project and developing a business plan, as well as at resolving some existing issues with regard to motivation of employees and improving management relationship with employees. “Green TAL LLC” is a unique and a pioneer company in the area of social entrepreneurship in Astana that sets as its main task as to create jobs for disabled and disadvantaged people. The company was established in 2015. It went through certain transformations and currently is looking for an expansion as well as on improvement of its managerial effectiveness. Expansion project represents a plan on construction of a new detached site, at present Green TAL is located in a daytime healthcentre for mentally disabled people. This site will include workshops, mushroom incubator, a dormitory for freshmen, a training centre and a canteen. Workshops will be expanded. This will be achieved through training and employment of people from vulnerable social groups (people with disabilities, graduates from orphanages, single mothers, ex-convicts) with potential employment in total of about 110 people. The business plan that our team has developed quantifies profitability of the new expansion project. To assess project’s profitability, as well its ability to meet its operation expenditures, we use the concept of net present value (NPV). It was found out that NPV of the project is 7.7 mln KZT. However this withstands only in case Green TAL will be able to find sufficient number of orders. Therefore proper marketing strategy should be developed and implemented. To ensure profitability we also recommend for Green TAL to order market research about its products and hire specialist on marketing and sales, technical consultations/audit. Given the NPV and social benefit of the project, we conclude that the project should be undertaken and it will be attractive to the local government and potential investors/donors. After ensuring allocation by local authorities a land for construction of the site, Green TAL should start approaching potential investors/donors and launch negotiation process with them. For the purposes of conducting research on how to improve managerial effectiveness we had developed a questionnaire on motivation of employees and their feelings towards management. Then based on this questionnaire we conducted face-to-face interviews with 24 employees in all existing workshops. As a result of the interview sessions we concluded that most of employees, especially mentally disabled, satisfied with the current situation. Financial benefit is not their main motivator. They look for stability, sense of belonging to a community, self dependence and capability in earning money, sense of being needed, learning new skills, and fair treatment as equals not disabled. Thus in order to enhance employee motivation we recommend conducting on a regular basis team building events and trainings including on basic literacy, and provide face-to-face sessions with psychologists, especially for those with alcohol addiction, and workshops on creativity. In order to ensure good quality of work, to use encouragement and stimulation, including financial, rather than financial punishment.Item Restricted BEELINE KAZAKHSTAN IOT SOLUTION FOR AUTOINSURERS(Nazarbayev University, Graduate School of Business, 2019-12-10) Makatova, Aisulu; Zhanguttinova, Assem; Akhmet, Aibek; Mamyrbayev, UalikhanThis paper intends to help Beeline Kazakhstan in expanding its portfolio of Internet of Things solutions to businesses in Kazakhstan. First part of the report compares alternatives on the market of IoT and evaluates the Connected Cars for usage-based insurance market as a chosen opportunity. The second part of the report delivers an analysis of the commercial viability of the project, outlines the value proposition to stakeholders and offers market entry strategies. The main issue associated with the project is the initial costliness of the offered solution through third-party partners that reduces the project’s commercial viability. The final recommendation for the company includes communicating value created to car drivers and insurance companies, giving data-driven recommendations for the product, price, place and promotion and offering additional ways to monetize offered solutions.Item Restricted VALUATION AND FINANCING OF COTTON PROCESSING PLANTS(Nazarbayev University, Graduate School of Business, 2019-12-10) Tolegen, Aigerim; Uskenbayev, Azamat; Ablezov, Bauyrzhan; Koshanova, NassipzhanThis thesis is dedicated to the valuation and financing of cotton processing plants in South Kazakhstan. The project is fully analyzed using situational analysis. For valuation DCF approach was used as per internal procedures of BV Management Company, which provides investment funding for firms under venture agreement. The project aim is to raise additional financing that is required to supplement working capital.Item Restricted PROJECT MONITOR FOR GEOMETRY, LLP(Nazarbayev University, Graduate School of Business, 2019-12-10) Ibrayeva, Madina; Meiremkhanova, Malika; Sunuaikina, OlgaThe main aim of this practicum project is to help Geometry develop a Business Intelligence solution for small and medium enterprises and its marketing strategy. Using the company’s experience in previous projects, the team identified key performance indicators and developed management dashboards for three industries - fitness, distribution, and restaurants - with two levels of complexity. In order to prepare a marketing strategy, the team conducted surveys of current and potential customers both phone and online. The team used the following frameworks for the analysis of the problem: SWOT, Porter’s Five Forces, and Marketing Mix (4 P’s). The key findings from the analysis led the team to recommend the company to choose between one of the following two strategies. Strategy one: focus on only two segments of potential clientele: medium and large enterprises and offer two products: basic Monitor BI analytical dashboard for medium enterprises and customized BI analytical dashboards for large enterprises. Strategy two: target all segments of clientele: small enterprises with the Basic Monitor solution, medium enterprises with premium Monitor and large businesses with customized BI analytical dashboards.Item Restricted NEUROREHABILITATION ROBOTIC ARTIFICIAL INTELLIGENCE PLATFORM(Nazarbayev University, Graduate School of Business, 2019-12-10) Suraganov, Ayat; Sagadiyeva, Aigerim; Kuanyshbaiuly, MukhtarObjective of the practicum project is to provide management and financial consulting to help improve performance and efficiency of the startup ReLive by First Project. ReLive is an innovative solution for the rehabilitation of patients after a stroke, which includes a device for reading electroencephalographical (EEG) signals, software for reading and recognition of EEG signals, microcontroller, and upper limbs exoskeleton. The practicum project was conducted by Bake partnership represented by Full time MBA students of Nazarbayev university. It involves quantitative and qualitative data, critical assessments of the project, risk analysis and financial forecast. The result of the practicum project involves key findings, recommendations and implementation plan for the company.