COSMETICS PRODUCTION UNDER OEM&ODM LICENSE

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dc.contributor.authorGabdulina, Botagoz
dc.contributor.authorMedeubekova, Lazzat
dc.contributor.authorUmurzakova, Madina
dc.contributor.authorKuttybayeva, Ubaida
dc.date.accessioned2023-11-08T09:01:00Z
dc.date.available2023-11-08T09:01:00Z
dc.date.issued2019-12-10
dc.description.abstractAna Global (hereinafter – the Company, Ana Global) is a company that has created a brand concept consisting of skincare products in South Korea. Now the founder of the Company intends to open the production factory in Kazakhstan focused on B2B business. Goal: The Company is going to run a high quality licensed cosmetic and beauty care product manufacturing company whose services will be provided for the best Korean cosmetic companies, and end products will be sold in Kazakhstan. The target clients are not limited by Korean companies only. After successful implementation of the project and following a positive reputation on the new market, the Company expects further interest from the side of European, Russian, and other brands whose products are in demand on the Kazakh market. The Company intends to build a business that will be listed amongst the top 20 cosmetic and beauty care brands in the CIS. The following business plan explains the Company’s potential market, value proposition, and competitiveness of the project. The financial part provides a detailed view of its sales and profit forecasts as well as financial indicators of the project. Our evaluation of business will include strategy analysis and financial plans.en_US
dc.identifier.citationGabdullina, B. Medeubekova, L. Umurzakova, M. Kuttybayeva, U. (2019). Cosmetics Production Under OEM&ODM License. Nazarbayev University, Graduate School of Businessen_US
dc.identifier.urihttp://nur.nu.edu.kz/handle/123456789/7482
dc.language.isoenen_US
dc.publisherNazarbayev University, Graduate School of Businessen_US
dc.rightsAttribution-NonCommercial-NoDerivs 3.0 United States*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/us/*
dc.subjectType of access: Restricteden_US
dc.subjectSkin careen_US
dc.subjectB2Ben_US
dc.titleCOSMETICS PRODUCTION UNDER OEM&ODM LICENSEen_US
dc.typeMaster's thesisen_US
workflow.import.sourcescience

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