Abstract:
The business education landscape is always changing, driven by the
changing needs of sectors and the aspirations of individuals trying to progress
their careers. Demand for Master of Business Administration (MBA) programs
has increased significantly in Almaty, reflecting the city's strategic position as a
hub of economic activity. As a master's student at Nazarbayev University's
Graduate School of Business in Astana, this diploma project begins with a
thorough examination of the present set of MBA programs available in the Almaty
market.
The pursuit of an MBA has become a cornerstone for many individuals
seeking to advance in their careers, broaden their skill sets, or embark on
entrepreneurial ventures.
Almaty, being a key economic player in the region, offers a selection of
MBA programs that cater to a wide range of student profiles. Moreover, Almaty
accounts for 34% of all master's degree students in Kazakhstan.
Understanding the details of these programs, such as their duration,
language of instruction, format, and compatibility with industry trends, is critical
for prospective students as well as academic institutions.
The purpose of this research is to delve into the complexities of existing
MBA programs in Almaty, providing a thorough analysis of key attributes such
3
as program duration, language of instruction, format, student profiles, faculty and
facilities, number of courses, specializations, tuition fees, entry requirements, and
graduate profiles. By examining the existing landscape, we want to get significant
insights into how well these programs correspond with current market trends and,
more importantly, discover any noticeable gaps that require correction.
Globally, part-time and online MBA programs are becoming more and
more popular, which means Almaty's programs have a chance to expand their
formats. More flexible learning choices, including online or hybrid courses, can
be provided to meet the demands of working individuals who want to combine
further education with career advancement.
The MBA program at Nazarbayev University may soon be offered in
Almaty, and the study's recommendations are designed with strategic success in
mind. Focusing on professionals in their early to mid-career stages allows
NUGSB to reach a market eager to advance or change directions in their careers.
The proposed program design offers a forward-looking curriculum that is in line
with the trends found in the research, combining classic MBA subjects with
cutting-edge business technologies. The program's capacity to accommodate a
range of learning demands is ensured by its flexibility through the use of online
or hybrid formats, as well as its inclusion of short, intensive courses or modules.