BRANDING KAZAKHSTAN: RELATIONSHIPS BETWEEN STATE AND NON-STATE ACTORS

Sadvakassova, Darina

dc.contributor.author	Sadvakassova, Darina
dc.date.accessioned	2017-06-13T05:07:26Z
dc.date.available	2017-06-13T05:07:26Z
dc.date.issued	2017
dc.identifier.citation	Darina Sadvakassova (2017) Branding Kazakhstan: relationships between state and non-state actors. Қазақстанды брендтеу: мемелекеттік және жеке субъекттер арасындағы қарым-қатынастар. Брендинг Казахстана: отношения между государственными и негосударственными субъектами. Nazarbayev University, School of Humanities and Social Sciences.	ru_RU
dc.identifier.uri	http://nur.nu.edu.kz/handle/123456789/2376
dc.description.abstract	This thesis is devoted to the analysis of Kazakhstani nation branding processes. The Republic of Kazakhstan faced the need to present itself on international arena right after the country’s independence. The questions of nation branding were sidelined until the beginning of the 2000s, but they have recently received a new impetus. Academic literature on Kazakhstani nation branding tends to focus on separate advertising campaigns, thus failing to illustrate the whole mechanism of this phenomenon.	ru_RU
dc.language.iso	en	ru_RU
dc.publisher	Nazarbayev University School of Sciences and Humanities	ru_RU
dc.rights	Attribution-NonCommercial-ShareAlike 3.0 United States	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-sa/3.0/us/	*
dc.subject	Branding Kazakhstan	ru_RU
dc.subject	Қазақстанды брендтеу	ru_RU
dc.subject	мемелекеттік және жеке субъекттер	ru_RU
dc.subject	Брендинг Казахстана	ru_RU
dc.title	BRANDING KAZAKHSTAN: RELATIONSHIPS BETWEEN STATE AND NON-STATE ACTORS	ru_RU
dc.title.alternative	ҚАЗАҚСТАНДЫ БРЕНДТЕУ: МЕМЕЛЕКЕТТІК ЖӘНЕ ЖЕКЕ СУБЪЕКТТЕР АРАСЫНДАҒЫ ҚАРЫМ-ҚАТЫНАСТАР	ru_RU
dc.title.alternative	БРЕНДИНГ КАЗАХСТАНА: ОТНОШЕНИЯ МЕЖДУ ГОСУДАРСТВЕННЫМИ И НЕГОСУДАРСТВЕННЫМИ СУБЪЕКТАМИ	ru_RU
dc.type	Master's thesis	ru_RU