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Browsing Graduate School of Business by Author "Nikolaeva, Ralitza"

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Browsing Graduate School of Business by Author "Nikolaeva, Ralitza"

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  • E-commerce adoption in the retail sector: empirical insights 
    Nikolaeva, Ralitza (International Journal of Retail & Distribution Management, 2006)
    Purpose of this paper To investigate the determinants of e-commerce adoption in the retail sector using duration analysis. Design/methodology/approach The study proposes a conceptual model based on technology adoption ...
  • Exploring curvilinearity through fractional polynomials in management research 
    Nikolaeva, Ralitza; Bhatnagar, Amit; Ghose, Sanjoy (Organizational Research Methods, Forthcoming, 2015)
    Imprecise theories do not give enough guidelines for empirical analyses. A paradigmatic shift from linear to curvilinear relationships is necessary to advance management theories. Within the framework of the abductive ...
  • Iinterorganizational imitation heuristics arising from cognitive frames 
    Nikolaeva, Ralitza (Journal of Business Research, 2012)
    The literature on organizational imitation mostly disregards its cognitive aspect. Yet, imitation is a cognitive heuristic for complex strategic decisions. The current essay draws a unifying framework of different models ...
  • Office design and dignity at work in the knowledge economy 
    Nikolaeva, Ralitza; Dello Russo, Silvia (Palgrave McMillan, 2016)
    The current chapter looks at a grossly overlooked aspect affecting employee dignity in the workplace – the physical environment. While the knowledge economy has grown tremendously in the last four decades, researchers have ...
  • Online market entry: the motivations for imitation across retailer types 
    Bhatnagar, Amit; Nikolaeva, Ralitza; Ghose, Sanjoy (Managerial and Decision Economics, 2014)
    This study examines the motivations for imitation in retailers’ online channel entry. Extant literature suggests that legitimacy and efficiency are the primary motivators for firms to imitate. We develop hypotheses which ...
  • The dynamic nature of survival determinants in e-commerce 
    Nikolaeva, Ralitza (2006-03)
    Longitudinal data on 460 e-tailers are used to test the dynamic effects of survival determinants in e-commerce. The model includes elements of competitive strategy, industry structure, firm and product characteristics, ...
  • The dynamic nature of survival determinants in e-commerce 
    Nikolaeva, Ralitza (Journal of the Academy of Marketing Science, 2007-12-01)
    The dynamic effects of survival determinants in e-commerce are tested using longitudinal data on 460 e-tailers. This is achieved through the incorporation of both time-varying covariates and coefficients in a discrete ...