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COSMETICS PRODUCTION UNDER OEM&ODM LICENSE

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dc.contributor.author Gabdullina, Botagoz
dc.contributor.author Medeubekova, Lyazzat
dc.contributor.author Umurzakova, Madina
dc.contributor.author Kuttybayeva, Ubaida
dc.date.accessioned 2023-11-08T09:01:00Z
dc.date.available 2023-11-08T09:01:00Z
dc.date.issued 2019-12-10
dc.identifier.citation Gabdullina, B. Medeubekova, L. Umurzakova, M. Kuttybayeva, U. (2019). Cosmetics Production Under OEM&ODM License. Nazarbayev University, Graduate School of Business en_US
dc.identifier.uri http://nur.nu.edu.kz/handle/123456789/7482
dc.description.abstract Ana Global (hereinafter – the Company, Ana Global) is a company that has created a brand concept consisting of skincare products in South Korea. Now the founder of the Company intends to open the production factory in Kazakhstan focused on B2B business. Goal: The Company is going to run a high quality licensed cosmetic and beauty care product manufacturing company whose services will be provided for the best Korean cosmetic companies, and end products will be sold in Kazakhstan. The target clients are not limited by Korean companies only. After successful implementation of the project and following a positive reputation on the new market, the Company expects further interest from the side of European, Russian, and other brands whose products are in demand on the Kazakh market. The Company intends to build a business that will be listed amongst the top 20 cosmetic and beauty care brands in the CIS. The following business plan explains the Company’s potential market, value proposition, and competitiveness of the project. The financial part provides a detailed view of its sales and profit forecasts as well as financial indicators of the project. Our evaluation of business will include strategy analysis and financial plans. en_US
dc.language.iso en en_US
dc.publisher Nazarbayev University, Graduate School of Business en_US
dc.rights Attribution-NonCommercial-NoDerivs 3.0 United States *
dc.rights.uri http://creativecommons.org/licenses/by-nc-nd/3.0/us/ *
dc.subject Type of access: Restricted en_US
dc.subject Skin care en_US
dc.subject B2B en_US
dc.title COSMETICS PRODUCTION UNDER OEM&ODM LICENSE en_US
dc.type Master's thesis en_US
workflow.import.source science


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Attribution-NonCommercial-NoDerivs 3.0 United States Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivs 3.0 United States