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Browsing Articles by Subject "order of entry"

Browsing Articles by Subject "order of entry"

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  • The dynamic nature of survival determinants in e-commerce 
    Nikolaeva, Ralitza (Journal of the Academy of Marketing Science, 2007-12-01)
    The dynamic effects of survival determinants in e-commerce are tested using longitudinal data on 460 e-tailers. This is achieved through the incorporation of both time-varying covariates and coefficients in a discrete ...
  • The dynamic nature of survival determinants in e-commerce 
    Nikolaeva, Ralitza (2006-03)
    Longitudinal data on 460 e-tailers are used to test the dynamic effects of survival determinants in e-commerce. The model includes elements of competitive strategy, industry structure, firm and product characteristics, ...