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Online market entry: the motivations for imitation across retailer types

Bhatnagar, Amit; Nikolaeva, Ralitza; Ghose, Sanjoy (Managerial and Decision Economics, 2014)

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Author
- Bhatnagar, Amit (1)
- Ghose, Sanjoy (1)
- Nikolaeva, Ralitza (1)
Subject
- channel entry (1)
- efficiency (1)
- Imitative Behavior (1)
- legitimacy (1)
- online retailing (1)
- SOCIAL SCIENCES (1)
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Date Issued
- 2014 (1)

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