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The dynamic nature of survival determinants in e-commerce

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dc.contributor.author Nikolaeva, Ralitza
dc.date.accessioned 2016-04-26T05:51:30Z
dc.date.available 2016-04-26T05:51:30Z
dc.date.issued 2006-03
dc.identifier.citation Nikolaeva, Ralitza, The Dynamic Nature of Survival Determinants in E-Commerce (March 2006). Available at SSRN: http://ssrn.com/abstract=895334 or http://dx.doi.org/10.2139/ssrn.895334 ru_RU
dc.identifier.uri http://nur.nu.edu.kz/handle/123456789/1437
dc.description.abstract Longitudinal data on 460 e-tailers are used to test the dynamic effects of survival determinants in e-commerce. The model includes elements of competitive strategy, industry structure, firm and product characteristics, and the macro environment. The study demonstrates that very few of the factors affecting survival have a constant effect over time. For example, order of entry advantages are observed, but they are short-lived meaning that etailers cannot rely on early entry as a strategic move in the long run. This finding reconciles the arguments about the existence of pioneering advantages in the empirical literature. Retailers benefit from multiple channels throughout their lives... ru_RU
dc.language.iso en ru_RU
dc.rights Attribution-NonCommercial-ShareAlike 3.0 United States *
dc.rights.uri http://creativecommons.org/licenses/by-nc-sa/3.0/us/ *
dc.subject survival analysis ru_RU
dc.subject order of entry ru_RU
dc.subject online retailing ru_RU
dc.subject Research Subject Categories::SOCIAL SCIENCES::Business and economics ru_RU
dc.title The dynamic nature of survival determinants in e-commerce ru_RU
dc.type Article ru_RU

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